They could not find a dreamier Khun Ramet in James Jirayu, with relaxed hair that brushes below his ears, body clad in tailored but effortless suit, lips that wield into an easy smile, with sharp eyes that don’t miss a beat. He epitomizes the relaxed and down to earth feel that is Chiang Rai, a city in which he builds his hotel conglomerate. He expands his work throughout this large city through ethical means and truly cares about the livelihood of its inhabitants along with the preservation of its natural resources. In other words, he’s a dream developer to local citizens, much to the chagrin of the greedy developers who want to turn a quick profit. Right off the bat he has conflict with a competitor who wants to buy out all of the land unethically by bullying local people. But Khun Ramet is astute and clever as we can see that he comes out as the hero each time.